Brazil Rising: A new frontier for wine

W. Blake Gray – Palate Press, 01/15/2012

Vineyards at Vinicola Strapazzon, one of the oldest wineries in Brazil. Credit: Palate Press

Brazil is the next great frontier for the wine world.

Brazil now drinks just 1.6 liters of wine per capita per year—significantly less than some Muslim countries like the Maldives and United Arab Emirates, according to the Wine Institute. By comparison, the US drinks 9 liters per capita per year. Most European countries drink more than 20 liters per year.

But Brazil’s population is huge — 200 million, about the same as France, Spain, Portugal, Italy and the Netherlands combined.

Read more…

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