The Economist (print edition), 8/23/2014
IN HIS presidential bid Eduardo Campos, the former governor of Pernambuco, set out to break the mould of Brazilian politics, polarised between the ruling left-wing Workers’ Party (PT) of President Dilma Rousseff and the centre-right Party of Brazilian Social Democracy (PSDB), the main opposition. By cruel irony, Mr Campos’s untimely death in a plane crash on August 13th may have improved the chances of a “third way” in October’s election.
A poll by Datafolha taken after the tragedy and published on August 18th gave Mr Campos’s running-mate, Marina Silva, more than double his most recent showing (see chart). On August 20th Campos’s centrist Brazilian Socialist Party (PSB) duly blessed Ms Silva as his replacement, naming Beto Albuquerque, one of its congressmen, as her running mate.
Ms Silva is better known than Mr Campos was, thanks to her run at the presidency as a protest candidate in 2010, when she came third with nearly 20m votes. A daughter of poor rubber-tappers in the Amazon region, she is a founder of Brazil’s environmental movement as well as of the PT. She served as environment minister under Ms Rousseff’s predecessor and mentor, Luiz Inácio Lula da Silva, until resigning in 2008 over ungreen development projects pursued by other ministries.