Steve Jobs Avenue exists in Brazil

Edwin Kee – Ubergizmo, 04/11/2012

Steve Jobs Avenue highlighted in yellow at the bottom. Credit: Ubergizmo

If you happen to be Brazilian and love all things Apple, you would definitely be proud to know that there is now a ‘Steve Jobs Avenue’ in your country, according to Brazilian blog MacMagazine. Steve Jobs Avenue was announced just a day after the Apple co-founder lost his fight against pancreatic cancer last year, and what was once an idea has been declared as official by Jundiai’s city council. The location of the Steve Jobs Avenue is definitely not anywhere near as glamorous as the vibrant cities in the US, but there is a reason why Jundiai has had the honor. This is because Jundiai is located near São Paulo, which in turn hosts the Foxconn factory that has churned out millions of iPhones in Brazil to date.

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Could Foxconn’s factory in Brazil be a model for Apple production?

Jay Greene – CNET, 04/11/2012

At Foxconn’s plants in the the industrial town of Jundiai, Brazil, there haven’t been any explosions.

Employees at the factory, which is ramping up production of Apple iPhones and iPads, never work beyond the 44-hour a week maximum set by Brazilian law. And those workers, when they first start on the factory lines, make twice as much as their Foxconn counterparts in China.

Labor activists point to Foxconn’s record in Brazil to show that it and Apple can make products under lawful conditions while paying workers decent wages when the local environment requires it. And they believe that Apple and Foxconn have been taking advantage of Chinese workers simply because they believe they can get away with it.

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